Hesperia Chamber rolls out initiatives
Newly designed website, larger location top list of new features designed to give members more bang for the buck
The Hesperia Chamber of Commerce isn’t waiting for the economy to pick up. It’s leading the charge by offering its members numerous new website features, a larger store front location and other perks designed to stay ahead of the fray.
The chamber’s improved website (hesperiacc.com), which was launched earlier this week, features an up-to-date user interface and more power under the hood.
“We’re going to do our best to drive customers to your business or website,” CEO Yvonne Woytovich told members during a presentation Tuesday at the chamber’s monthly luncheon meeting at Courtyard Marriott in Hesperia.
Search engine optimization, an improved online business directory and in depth members only access top the list of improvements. The new features will help boost an already effective site: Last year about 700,000 referrals were made to its members via the website, Woytovich said.
“The directory has an all new look, and it has neat features. Now you can have a static URL and put it on your business card.”
She also encouraged members to take advantage of online referral reports, which allow users to see in black and white how the Chamber is helping connect potential customers to member businesses.
“This is how you can see we’re working for you,” she said. “There are lots of things to learn about your membership.”
Woytovich also invited members to volunteer to have their businesses featured on a home page video testimonials.
The organization also will conduct “Benefits Briefings” every third week at the chamber office. Each session will feature information on how to use a Chamber membership feature. Also, the Chamber will make available the Advantage card, which provides savings for cardholders patronizing Advantage businesses.
“All of these are included in your membership,” Woytovich said. “We want to make sure you are aware of all the things available to you.”
One of the biggest announcements is that the Chamber is looking to move to a larger location with a front lobby and meeting room on March 1. The office will move from its current location at Midtowne Center near Main Street and C Avenue to an office at Main Street and Topaz.
“We’re really excited about moving into a new facility and providing more services.”
Since Woytovich came aboard in 2007, the Chamber has added new member management tools, tiered dues, texting message alerts and nuAlerts, which are free business alerts emailed every Friday.
“We’re looking forward to a great year at the Chamber,” Woytovich said.